Wednesday, August 17, 2011

Why you need a good writer on your staff

For those of us who are bored silly with buzzwords and platitudes in corporate communications, this is a "must read" article. Sorry. Eye opening? Game changing? Paradigm shift? Ground breaking? Just read the darn thing !

http://www.inc.com/magazine/20100501/why-is-business-writing-so-awful.html

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